There is a reason it’s called exit planning -- the steps involved in determining how to ultimately leave the company you’ve built require careful thought, deliberate consideration, and plenty of time.
There are many directions you can take in the sale of a company, and considering who you’ll eventually find at the other side of the negotiation table is one of the most important things to understand as you get started down the path to an exit.
There are six common buyers you will likely encounter as you market a business for sale. As each have differing priorities and represent unique outcomes for the business, educating yourself on each buyer type is one of the first steps in beginning to plan the sale of your company.
